EU Provides US$25K for Cassava Marketing, Promotion

first_imgTo improve Liberia’s agricultural sector, the European Union (EU) has provided over US$25,000 for the promotion, marketing and consumption of cassava products in the country.Making the disclosure at his Paynesville office, Mr. Joseph S. Morris, coordinator for the National Cassava Sector Coordinating Committee (NCSCC) told the Daily Observer that the money has been processed through ZOA/ADRA, a group of international NGOs that is implementing cassava value development program for the EU in Liberia.“This promotion is expected to be carried out through the local newspapers, national and community radio stations, television stations, as well as through the use of jingles,” Coordinator Morris said.He said his organization is working with ZOA/ADRA to implement what he described as ‘the cassava value chain development program.’“We are involved with the market promotion, because consistent market for cassava and its value added products remains a major problem for the cassava industry in Liberia,” Morris added.He explained that the exercise will encourage the marketability and consumption of cassava and its value added products that are having difficulties in accessing consistent markets.He added “We recorded over 120 thousand metric tons of fresh cassava during the Ebola crisis for which there was no market, and we are linking farmers to markets which is critical to cassava value chain development.”He noted that the NCSCC has embarked on robust market linkages for the cassava sector, both locally and internationally.In a related development, Mr. Morris said, the NCSCC has initiated discussion with the World Food Program (WFP) to include cassava value added products in the menu for its school program in the country.Coordinator Morris added that “the discussion is working well, and if concluded WFP will include cassava value added products in the menu of its school feeding program across the country.”The cassava value added products means turning cassava into gari, super gari as well as mixing cassava with flour that gives value to cassava as a product and makes it nourishing.The involvement of WFP, he said will boost the marketing and consumption of cassava value added products in the country, and improve food security.Mr. Morris said the discussion with WFP is expected to conclude in September, this year. “This is good news for the farmers because they can rest assured that they will have markets for their products.”“It would also encourage more farmers to get involved in the cassava sector, which would enable them to make money to cater to their families,” Morris noted.Morris said the arrangement with the WFP would expand the sector and bring economic development to both the farmers and consumers.“Our people have been complaining about lack of markets for their products, now they can feel happy that their worry is over because WFP will be buying most of their produce,” he said.Among the difficulties cassava farmers have complained about is the lack of markets for their produce, especially fresh cassava.He said there was no assurance that “cassava brought on the market could be bought for a fixed price, and for any reason, if there was no market for the cassava that day, famers risked losing their produce, as the preservation period for fresh cassava is 48 to 72 hours.”Share this:Click to share on Twitter (Opens in new window)Click to share on Facebook (Opens in new window)last_img read more

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SADNESS AT THE DEATH OF LEADING DONEGAL BUSINESSMAN

first_imgThere has been widespread sadness at the death of leading Donegal businessman Frank Grimes.The founder of the Four Lanterns fast-food chain passed away yesterday after a long battle with illness.He is survived by his wife Barbara, sons Kevin, Sean and Oran and daughters Marie and Edel. Mr Grimes became a huge business success following the establishment of the Four Lanterns which had outlets in Letterkenny, Donegal Town, Ballybofey and Buncrana.Tributes have been flowing in for Mr Grimes who lived at The Glebe, Letterkenny.He was well-known and respected throughout the entire community where he was a hugely generous sponsor of many local clubs and teams.Mr Grimes passed away last night at Letterkenny General Hospital of Frank Grimes. Removal is from the hospital tomorrow (Monday) at 2pm going to his late residence.Requiem Mass is on Wednesday at 11am in the Church of the Irish Martyrs with interment afterwards in New Leck Cemetery. Family time please from 11pm to 11am.Family flowers only please. Donations if desired to Donegal Hospice or Friends of Letterkenny General Hospital c/o Charlie McClafferty Funeral Director, Churchill and Letterkenny.Donegal Daily would like to pass on our deep sympathy to his wife and family.AMong those who paid tribute to Mr Grimes was Senator Jimmy Harte. “I’m saddened to hear of the sad passing of Frank Grimes who was one of the most successful business person in the county. He was also a person who contributed to the community and gave back so much to many charities in the county and was always willing to support local groups and clubs.“He developed his business with enthusiasm and his success was down to hard work and looking after both his staff and the customers. His family have carried on this tradition and even during Frank’s illness he was still looking at expanding and creating employment during the recession.“He had a positive outlook on life and his decency always shone through even in difficult times. He will be sadly missed by his wife Barbara , and sons Kevin, Sean and Oran and daughters Marie and Edel. He has left a legacy throughout the county and beyond and I glad that I knew Frank as he was always a step ahead and was keen to help many worthwhile causes. He was a lovely man .He is a loss to the community and his family. May he rest in peace ”SADNESS AT THE DEATH OF LEADING DONEGAL BUSINESSMAN was last modified: July 29th, 2012 by StephenShare this:Click to share on Facebook (Opens in new window)Click to share on Twitter (Opens in new window)Click to share on LinkedIn (Opens in new window)Click to share on Reddit (Opens in new window)Click to share on Pocket (Opens in new window)Click to share on Telegram (Opens in new window)Click to share on WhatsApp (Opens in new window)Click to share on Skype (Opens in new window)Click to print (Opens in new window)Tags:Four LanternsFrank Grimeslast_img read more

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