Export Rally Helps Companies Identify Growth Opportunities

first_imgNova Scotia companies will learn ways to increase sales and revenues at the Export Rally in Cape Breton. Led by the organizations that make up Trade Team Nova Scotia, the Export Rally is a two-day event that provides information on exporting products or services for companies in all sectors, markets and stages of business. “Continual growth of a company relies on finding new markets,” said Denise VanWychen, secretariat of Trade Team Nova Scotia. “The Export Rally is the place to learn what market opportunities exists and to meet the members and partners that can help companies pursue those markets.” The rally will be held at the Membertou Trade and Convention Centre, 50 Malliard St., Membertou, on Sept. 21 and 22. Export Rally participants can choose from workshops and activities including e-commerce, on-the-spot market research, and networking. Experts will also share advice and information on hot markets, including the Caribbean, the U.S. and Latin America. The Export Rally is not a new initiative — the last rally was held ten years ago with much success. Trade Team Nova Scotia decided to revive the rallies, keeping a similar format, but adding sessions that are relevant to companies in today’s economy. Port Hood-based Galloping Cows Fine Foods participated in the first rally in 1999, and is looking forward to the rally this year. “The first Export Rally helped us think about growing our business in new ways,” said Joanne Schmidt, owner of Galloping Cows. “After the rally, we began exporting to Europe, and even found new opportunities across the Atlantic provinces.” An evening reception will be held Sept. 21 featuring keynote speaker Birgit Matthiesen, senior advisor, U.S. government relations to the president of the Canadian Manufacturers and Exporters Association. Matthiesen will speak about U.S. trade issues. The second Export Rally will be held at Acadia University, Wolfville, on Nov. 4 and 5. For more information or to register, visit www.exportrally.ca . Trade Team Nova Scotia is a federal, provincial, and private-sector partnership dedicated to helping Nova Scotia companies export goods and services globally. Trade Team Nova Scotia ensures easy access for potential and active exporters to the wide range of services offered by its members.last_img

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