The Maharashtra government will tap into the vibrancy of the start-up ecosystem by launching a yatra to search for future entrepreneurs and unicorns in rural areas.Backward regionsThe month-long start-up yatra will be flagged off by the Minister of Commerce and Industry Suresh Prabhu and cover as many as 14 districts of Maharashtra, especially in the backwards regions of Vidarbha and Marathwada, officials said.A contingent of industrialists, bankers and investors will depart from Mumbai on October 3 and complete the month-long journey in the first week of November. “During the period we will hold boot camps looking for ideas and talent in the rural start-up system. The conclusion would be a two-day incubator camp in Mumbai,” said a State official.Rural outreachSenior officials said the yatra aims to support a start-up culture in the region, and at the same time reach out to the hinterland to “pick up start-ups”.The contingent will include representatives from 24 start-ups which have been shortlisted earlier this year to collaborate with the government to implement innovative projects.The state has already signed Letters of Intent with 24 start-ups for work orders worth ₹15 lakh as part of the Maharashtra Start up Week where over 2,000 participants made a pitch for their innovations at the event. The shortlisted start-ups are collaborating with the government over the next few months and work closely in areas such as infrastructure, healthcare, defence and the environment.As part of the State’s start-up policy, the rural outreach has been in the planning stage for a while, Minister for Labour and Skill Development Sambhaji Patil-Nilangekar said the most exciting part of the start-up week was, 18 of the 24 shortlisted firms are based in the rural regions of Maharashtra, and areas outside bigger cities. “We now want this start-up ecosystem to spread even to the rural areas,” he said.